This is a true story. A man walks into a Target store and asks to see the manager. The manager asks if he can help, and the man produces an advertisement that his daughter received in the mail at their home. It was for diapers, wet wipes, strollers and other... Read More >>
If you have an idea for a small business, the technological advances of the past few years have made it a better time than ever before to act on it. As traditional businesses continue to realize that e-commerce is a necessity to business success in the 21st... Read More >>
One of the most important rules of running a successful business is knowing who your customers are. New research published in the Journal of Consumer Research explains how cultural differences play a role in how people perceive product quality in relation to... Read More >>
If you are a small business owner, you already know the value of a marketing promotion that can bring new customers to your business. New research shows how, by picking the right promotional approach for your product, you can maximize the impact of your... Read More >>
Last week, I learned four different friends are doing something that will save each of them tens of thousands or even hundreds of thousands of dollars each year. They're moving. And they aren’t the only ones. Many of the smartest guys I know are moving... Read More >>
Sometimes, a boss singles out a particular employee for ridicule because it is believed that a little extra public criticism could increase the employee's competence and productivity. A new study finds that not only is this not true, but a bullying boss has... Read More >>
A new study conducted by the University of British Columbia Sauder School of Business shows that bosses likely build better-performing teams when they pick favorites among employees rather than focusing on fairness at all times. "Conventional wisdom tells... Read More >>
The increasingly always-connected lifestyles that many people lead are more and more blurring the line between time for rest and time for work, prompting a handful of companies to make work-from-bed products. The necessity of responding to emails, taking... Read More >>
If you are a small-business owner or are currently in the process of launching a start-up venture, all of the doom-and-gloom rhetoric from the recent Presidential campaign probably has you a little worried. But now is a perfect time to take total control over... Read More >>
Technology has made steady, reliable power a necessity not only for individuals but for industry and governments as well. Energy always has been something that Americans (and people in most other nations for that matter) consider part of our national... Read More >>
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